When looking to save money, the rates of return on savings accounts are not very impressive. That is why many individuals are looking more in the directions of investing rather than regular saving. Of course, there are no guarantees when investing in the stock market and your money can rise and fall in value. Usually an accountant in London will advise that the longer you invest for, the more money you can make. If you are still new to the investment world, here is some useful information.

What is Investing?

Instead of simply placing money into a bank account, an investment is more of a gamble and there is always a risk. When investing, you want to avoid large losses and hope for large profits, though this can often be difficult to predict. As well as investing in the stock market which is the main type, people can also invest in properties, bonds, shares, land, art, cars, wine, and more.

Investing in the Stock Market

Buying shares in one or more companies with the aim of making a profit is a popular way of investing. The simple way of doing it is buying those shares in a company, watching them as they rise and fall in value, and cashing them in when you need to or want to. Stock market share values will rise and fall due to many reasons. The reason share prices fall can include such as the UK economy, poor financial results, companies struggling and more.